GEO / SEO Knowledge Base
Practical guides to Generative Engine Optimization (GEO) and SEO — how to get your brand cited by ChatGPT, Perplexity, Gemini and Claude. Every post comes with steps you can act on today.
The Impact of AI Overview on Organic Traffic and How to Adjust Content
With the advancement of AI technology, the landscape of organic traffic is changing. This article focuses on adjustments to content strategies, helping you capture more exposure and awareness without clicks while maintaining the types of content that still generate clicks.
What Tools Can You Use for GEO? A Review of Tools from Health Checks to Monitoring
How can a custom cake studio in Taichung leverage different GEO tools to enhance local search performance? Let's explore practical tools and applications from health checks to monitoring.
Pet Services (Hospital, Grooming, Boarding) Recommended by AI Using GEO
Learn how to create a local advantage through service offerings, trust, and professionalism to make your pet services stand out in AI recommendations.
GEO for Manufacturing and Industrial B2B: Helping Procurement Find You During AI Selection
Explore how to enhance your industrial B2B business's chances of being selected by AI search engines in the procurement process through key product specifications, real application cases, and relevant certifications. This article provides concrete steps and examples to help you increase online visibility and competitiveness.
How to Convert AI Traffic? From Citation to Actual Sales Design
In the era of AI-driven traffic, how can we convert visitor traffic into actual sales? This article explores landing page design, CTAs, trust elements, and funnel design to help small and medium-sized enterprises make the transition from exposure to sales.
GEO with Multilingual and English Content: Expanding AI Citations in Different Languages
In this article, we explore how to effectively use multilingual content and GEO strategies to help small and medium enterprises in Taiwan, such as a custom cake studio in Taichung, maximize their exposure and citations in different language markets. We focus on hreflang, content structure, and localization practices.
Why Forums & Communities (Reddit/Dcard/PTT) Get Cited by AI So Often — And How to Get Your Brand Into the Conversation
When answering questions, AI tools like ChatGPT and Perplexity frequently pull from forum threads as "real user perspectives." Using a custom cake studio in Taichung as a hands-on case study, this article breaks down why AI gravitates toward forum content, how to position your presence across PTT, Dcard, and Reddit, how to leave third-party footprints that stay within platform rules yet still get picked up by AI, and how to avoid the classic "self-Q&A" mistake that gets accounts banned.
Video & YouTube in GEO: Why Isn't Your Content Being Cited by AI?
More and more people are noticing that AI tools like ChatGPT and Perplexity directly cite YouTube video subtitles and descriptions when answering questions. This article breaks it down from a hands-on perspective: how to write and configure your video titles, descriptions, captions, and transcripts so AI can actually "read" your content and treat your videos as credible sources. Essential reading for Taiwanese SMB owners and content creators who want their video content to enter the GEO ecosystem.
GEO for Personal Brands & Consultants: How to Be the First Expert AI Recommends
If you're a consultant, freelancer, or professional service provider who's noticed ChatGPT and Perplexity recommending your peers instead of you, this article explains exactly why—and what to do about it. From content structure and cross-platform identity consistency to third-party mentions and portfolio presentation, we break down personal brand GEO from a Taiwan-based perspective. No theory—just actionable steps you can verify after each one.
GEO for Gyms & Personal Trainers: Get Recommended by AI to People Who Want to Work Out
When someone asks ChatGPT "Which personal trainers in Taipei's Xinyi District are good for office workers," does your gym come up? Using a fictional Taichung fitness studio as a working example, this article breaks down how fitness businesses can leverage program expertise, local signals, member reviews, and contextual content to get AI to proactively recommend them when answering exercise-related questions — not just rank on Google's first page, but actually get named.
GEO for Beauty, Hair, and Nail Salons: A Practical Guide to Getting Your Local Beauty Business Named by AI
When customers ask AI "where can I get lash extensions nearby?" or "which hair salon is good for perm beginners?", does your salon show up? This article distills the core GEO (Generative Engine Optimization) practices for local beauty businesses — beauty salons, hair salons, and nail studios — covering NAP consistency, scenario-based service descriptions, portfolio and review strategy, and Google Business Profile optimization, so your salon gets named specifically when AI answers local recommendation questions and competitors stop stealing your exposure.
GEO for Travel, B&Bs, and Hotels: Get AI to Put You in Itineraries and Lodging Recommendations
When travelers ask AI "how should I spend three days and two nights in Tainan" or "recommend a family-friendly B&B in Kenting," does your property or attraction show up? This article breaks down the core logic of GEO (Generative Engine Optimization) for B&B owners, hotel marketers, and attraction operators: from location-and-context content, structured data, and third-party review listings to seasonal content strategy — a hands-on guide to getting AI to actively recommend you in trip-planning conversations instead of only recommending your competitors.
GEO for Tutoring Centers, Private Tutors, and Online Courses: Get AI to Recommend You to Students and Parents
When students and parents ask AI "which tutoring center do you recommend" or "where can I find a good junior high math tutor," does your education service appear in the answer? This article breaks down how tutoring centers, tutoring platforms, and online courses can use structured course content, transparent teacher profiles, compliant outcome statements, and local review signals to get AI to name and recommend them when answering education questions—sending prospective students and parents straight to your service.
GEO for Law and Accounting Firms: Building Professional Trust in AI Answers
Law and accounting firms face strict restrictions on professional advertising, yet they must still be found by potential clients in the age of AI search. Starting from E-E-A-T principles, this article explains how professional services firms can use practitioner-bylined content, local signals, and real-world case scenarios to get AI answer tools like ChatGPT and Gemini to proactively cite your firm when responding to legal or financial questions — all without violating the advertising rules of the Attorneys Act or the Certified Public Accountants Act.
How to Track Traffic and Conversions from AI: A Complete Guide to GA4 and Source Identification
When AI tools like ChatGPT, Perplexity, and Gemini start actively sending users to your website, where does that traffic show up in GA4 — and which parts are simply invisible? This guide walks you through GA4 source identification, UTM tagging, server logs, and manual spot checks to build an AI traffic tracking workflow that small and medium-sized businesses in Taiwan can put to work right away, so you can truly see whether your GEO efforts are driving real conversions.
Advanced Structured Data Implementation: A Guide to Correct HowTo, Review, Event, and Breadcrumb Markup
You've finished basic Organization and Article schema — ready for the next stage? This article takes a deep dive into four advanced structured data types — HowTo, Review, Event, and Breadcrumb — covering when to use them, how to mark them up correctly, and how to validate, while exposing the common mistakes that trip up many websites. It helps Taiwan's SMBs and local businesses earn richer, more clickable search results and greater visibility in AI summary citations.
Pillar Pages + Topic Clusters: Building the Topical Authority AI Trusts
Want Google and AI tools to treat you as the authoritative source in your field? This article fully unpacks the architectural logic of pillar pages and topic clusters, how to lay out internal links, and how systematic content planning lets both search engines and AI models quickly grasp the depth of your expertise—boosting organic rankings and the likelihood of being cited by AI. A practical reference for Taiwanese SMEs and local businesses.
How to Get Cited by Google Gemini: A GEO Optimization Guide for the Google Ecosystem
Want Google Gemini and AI Overviews to actively cite your website? This article starts with how Gemini relates to the Google search ecosystem, breaks down which sources it favors, how E-E-A-T and structured data work together, and offers GEO optimization steps that small and medium businesses can act on immediately—helping your content stay visible in the AI era and build brand authority.
How to Build E-E-A-T So AI Treats You as a Trusted Source: Experience, Expertise, Authoritativeness, Trustworthiness
E-E-A-T isn't just a Google scoring standard — it's the core basis AI engines use to decide whether to cite you. This article breaks the four elements — experience, expertise, authoritativeness, and trustworthiness — into website actions that small-business owners and local merchants can execute immediately, including author bylines, first-hand experience content, source citation labeling, About-page optimization, and cross-platform brand entity consistency (sameAs), helping your site graduate from a 'search result' into a 'source AI answers from'.
The Key to Being Cited by AI: How to Cultivate Third-Party Brand Mentions
When an AI search engine decides which brand to cite, it doesn't just look at your own website—it looks at whether the 'third-party mentions' of you across the entire web are consistent and credible. This article breaks down the types of brand mentions and the logic behind how they're weighted, and offers listing strategies, forum tactics, and media positioning that Taiwanese SMEs can act on right away, helping you secure a citable brand position within AI's knowledge base.
Content Freshness and Update Strategy: Show AI That Your Page Is Alive
When AI search engines decide whether to cite a page, content freshness is one of the key signals. Starting from first principles, this article explains why stale pages tend to get skipped by AI, how to correctly mark publish and update dates, which types of pages most need regular revisiting, and exactly what to change in each update — helping Taiwanese SMBs turn content maintenance into a repeatable process and keep earning the favor of AI and search engines.
What to Do When AI Gets Your Brand Wrong: A Beginner's Guide to GEO Reputation Management
When AI tools like ChatGPT and Perplexity describe your brand inaccurately, serve up outdated information, or mix you up with someone else, traditional PR tactics barely help. This article looks at the problem through a GEO (Generative Engine Optimization) lens, explaining why AI gets brands wrong, how to correct an AI's understanding with authoritative content and structured facts, and gives you reputation-management steps you can act on right away — ideal for small businesses and local merchants.
Winning AI Citations with a FAQ Content Strategy: How to Plan Q&A Pages That Actually Work
AI search engines and conversational AI tools increasingly cite Q&A content from web pages directly. Starting from how real users actually phrase their questions, this article explains how to plan your FAQ page structure, write answer-first responses, correctly implement FAQPage structured data, and avoid the common mistake of schema-content mismatch—turning your Q&A pages into a preferred source that AI extracts first, and helping Taiwanese SMEs and local businesses earn more organic visibility in the GEO era.
What Is GEO? The Complete Guide to Generative Engine Optimization: Get Your Brand Cited by ChatGPT and Perplexity (2026)
GEO (Generative Engine Optimization) is the practice of making your website content easier for AI engines like ChatGPT, Perplexity, Gemini, and Claude to understand, retrieve, and cite. From an SEO expert's perspective, this guide explains what GEO is, how it differs from SEO and AEO, how AI picks its sources, and 7 concrete levers you can pull right now.
How to Get Your Website Cited by ChatGPT: Inside OpenAI's Retrieval Mechanism and the Full Playbook for Becoming a Source
Want ChatGPT to name and cite you? This article breaks down how OpenAI's three crawlers (OAI-SearchBot, GPTBot, ChatGPT-User) actually work, why ChatGPT search leans heavily on Bing's index, the kind of sources it prefers, and the actionable steps to become a cited source: content structure, technical accessibility, authority signals, and a being-mentioned strategy.
GEO vs SEO vs AEO: What's the Difference? How They Relate, Their Shared Foundation, and How to Split Your Resources
You already know some SEO, but GEO and AEO have you confused? This piece uses a comparison table to clarify where each one competes, the foundation they share, and how to measure results — plus practical advice on where to spend your effort.
Schema.org Structured Data (JSON-LD) Implementation Guide: Make AI and Google Understand Your Website
Structured data (Schema.org JSON-LD) is the machine-readable markup that lets AI engines and search engines correctly identify your website. This hands-on guide shows you how to write the common types (Organization/LocalBusiness, Product, Article, FAQPage, BreadcrumbList), where to place them on the page, which tools to validate them with, and the easiest traps to fall into, such as markup that doesn't match the visible content.
Which AI Crawlers Should You Allow in robots.txt? A Full Retrieval vs. Training Comparison and Practical Setup
Want to be cited by ChatGPT, Perplexity, and Claude without feeding model training? This article uses a retrieval vs. training comparison table to break down GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and more, shows you how to write robots.txt, and exposes the invisible problem of "allowed in robots.txt but blocked by Cloudflare"—plus how to check for it.
What Is llms.txt? How to Write One and Where to Put It: A Complete Guide to the Concise Site Map for AI
llms.txt is a concise site map for large language models, placed at your site's root and written in Markdown to help AI quickly find your most important content. This article explains what llms.txt is for, its format conventions, how it differs from llms-full.txt, why it's 'not a mandatory standard,' and gives ready-to-use templates for content sites and brand sites.
GEO for Small Businesses: Lay Your Local Shop's AI Citation Foundation in 30 Minutes
Small businesses and local shops can do GEO without spending big or knowing how to code. This article gives you a low-cost checklist you can finish in one 30-minute sitting: unify your NAP, add LocalBusiness structured data, allow AI crawlers in, fix your titles and OG tags, and write a one-page knowledge page. From an ROI angle and the principle that the earlier you start, the sooner you claim your spot, we'll walk you through laying the groundwork pragmatically.
How Do You Get Cited by Perplexity? GEO Optimization for Real-Time Retrieval AI (2026)
Perplexity retrieves the live web for every answer and attaches numbered sources, which makes it operate very differently from ChatGPT. This article explains how Perplexity picks its sources, the difference between its two crawlers — PerplexityBot and Perplexity-User — and the concrete steps to get your site cited by Perplexity.
Google AI Overviews Optimization: Get Your Content Cited in Google's Generative Answers
A complete breakdown of what Google AI Overviews are, how they relate to Featured Snippets and traditional rankings, and what kinds of sources they tend to cite. From content structure and authority signals to synergy with your existing SEO, here is an actionable AI Overviews optimization playbook for small and medium-sized businesses.
How Do You Measure GEO Performance? With No Rank Tracker, Use Regular Real-World Testing to Quantify Your Visibility in AI Answers
GEO doesn't have a rank tracker like SEO does, but that doesn't mean it can't be measured. This article walks you through an actionable method: run a fixed set of questions across the AIs on a regular cadence, track how often your brand appears and whether it's described accurately, factor in click-free perception impact, and use the metrics, log fields, and testing rhythm we provide.
Content Written for AI: Writing Structures and Patterns That Make Paragraphs "Extractable for Citation" (2026)
AI engines tend to "pull out a single passage" to use as the answer rather than reading the whole article. From an SEO/GEO consultant's perspective, this article gives you a directly applicable set of writing patterns: lead with the conclusion, one h2 per question, raise factual density, write self-contained paragraphs, and make good use of lists and definitions—so you never bury the key point in the third paragraph. Includes before-and-after examples and copy-ready paragraph templates.
E-commerce GEO in Practice: How to Get Your Products Recommended in AI Shopping Answers
When shoppers ask AI directly which one to buy, does your product even get mentioned? This piece breaks down GEO for product pages: Product/Offer/Review structured data, parseable product content, spec and comparison tables, reviews and third-party mentions, plus a category-comparison content strategy — a concrete checklist for online retailers.
How to Do GEO for B2B: A Complete Playbook for Getting Found When Buyers Use AI to Shortlist Vendors
B2B buyers are now running their vendor research through ChatGPT and Perplexity, asking 'which vendors are out there' and 'how do A and B compare.' This article breaks down the five keys to B2B GEO: content built around buyers' real questions, citable case studies and data, getting onto AI's 'vendor comparison/recommendation lists,' earning third-party mentions in industry media and review platforms, and a content plan matched to the long sales cycle — giving marketing and sales teams an actionable approach.
GEO for Restaurants and F&B: Getting Your Venue Named in AI Answers Like "What's Good Nearby" and "Best Place for X"
Diners now ask ChatGPT, Perplexity, and Google AI Overviews directly: "what's good to eat near me" or "best hot pot in this district." The AI names a few places — and the question is whether your restaurant is on that list. Starting from what makes F&B distinct, this guide shows you how to mark up your menu and hours with Restaurant structured data, feed the right local signals through consistent NAP and a Google Business Profile, cultivate third-party reviews and mentions, and write your signature dishes and features as content AI can lift out — pragmatically raising your odds of being named.
GEO Playbook for Clinics, Dentists, and Aesthetic Medicine: Getting Recommended in AI Answers Without Breaking Medical Advertising Rules
When people ask AI "which dental/aesthetic clinic do you recommend in [neighborhood]?", how do you get your clinic mentioned? This article focuses on the healthcare-specific E-E-A-T, physician-bylined endorsements, patient-education content, local NAP consistency, and most critically, the compliant "don't overstate results" writing style and FAQ design — with steps you can follow directly.
GEO in Practice for Real Estate Agents, Sales Agencies, and Developers: Getting Your Listings and Brand Into the AI Research Behind "Where to Buy in This Area" and "What People Think of This Development"
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GEO for SaaS Products: Getting Your Software onto the AI's "Which Tool Should I Recommend" List
Before choosing software, users increasingly ask ChatGPT or Perplexity "what are the best XX tools." This article breaks down, for SaaS and software products, six keys to getting AI to put you on its recommendation list: getting into comparison articles and roundup lists, writing thorough use cases and technical docs, marking up your product with SoftwareApplication structured data, making pricing and features machine-readable, cultivating review platforms and community mentions, and mapping content to the free-trial funnel — an actionable playbook for SaaS marketing and growth teams.
Keyword Research in the AI Search Era: A Hands-On Workflow for Shifting from "Keywords" to "Questions and Intent"
AI search has people turning to full-sentence questions and conversational queries to find answers, and the old "stack up keywords" approach to research is breaking down. This article shows you how to move your research focus from keywords to questions and intent: how to collect the way customers actually ask, organize long-tail and conversational queries, map each question to a passage AI can extract and cite on its own, and how to keep using traditional keyword tools alongside it, with step-by-step instructions and a checklist you can follow directly.
GEO: 10 Most Common Mistakes and How to Fix Them — Why AI Still Isn't Citing Your Site
A rundown of the 10 most common GEO mistakes in practice: content that only renders in JS, crawlers blocked by a WAF, schema that doesn't match the copy, conclusions buried at the bottom, only first-party content, no dated content, thin material, and more. Each gets a 'why it's wrong + how to fix it,' so you can run through it as a troubleshooting checklist.
How Do AI Engines Actually Rank and Choose Which Sources to Cite?
When generative AI synthesizes an answer, it doesn't cite web pages at random. It filters sources across several dimensions: relevance, credibility, structural clarity, cross-source corroboration, and content freshness. This article unpacks that hidden ranking logic and offers optimization steps that small-business owners and marketers can act on immediately, helping your pages actually make it onto AI's shortlist of citation candidates.
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